Cornerstone Blog

Customer Acquisition Cost: Do you Know Yours?

By Scott MacDougal | Sep 13, 2021

How much does it cost you to acquire a new customer? Most security companies don’t really know – but they…

Read More

Lifetime Value of a Customer: What’s Yours?

By Scott MacDougal | Aug 2, 2021

There are a few key numbers that are extremely valuable to know, as owners plan and make investment decisions. One…

Read More

CRM Software for Security Dealers: A Must Have

By Scott MacDougal | Jun 21, 2021

A CRM is generally understood to be software that helps you manage your customers and prospects. But when I hear…

Read More

DON’T SELL! (But Be Ready To)

By Scott MacDougal | May 10, 2021

Many of our customers have owned their security alarm business for a long time…20 – 30+ years. Some are baby…

Read More

Outsourcing Recurring Billing: Saving Money Is Good – But Not Enough

By Scott MacDougal | Apr 12, 2021

About two years into our business, we were meeting with a central station ally. We were struggling with positioning our…

Read More

AlarmBiller or Cornerstone? Compare your Service, Software, and Accountability

By Cornerstone Billing Solutions | Mar 30, 2021

Our security dealer customers are in a very competitive market. They compete with large national players like ADT, usually several…

Read More
Technology tools can facilitate easier office communication.

6 tips for Improving Interoffice Communication in your Small Alarm Business

By Scott MacDougal | Mar 19, 2021
Read More

Weather Disaster: Is your Alarm Business Prepared?

By Scott MacDougal | Mar 15, 2021

Planning for a weather disaster is no fun at all. Yet, when the winter storm hit last month Texas businesses…

Read More

3G Upgrades: Good Process can Ease the Pain

By Scott MacDougal | Feb 15, 2021

Security dealers have worked very, very hard for their base of loyal subscribers. Every year, it takes work to KEEP…

Read More

Want more details or pricing? Click Get Pricing or call us today at 224.577.1197