Integration and the Benefits to Security Alarm Dealers

Workflow and productivity drive our mission at Cornerstone. We get love helping security alarm dealers work more efficiently and serve their customers better. Maybe your hobby is golf, but ours is improving processes to help dealers work faster, smarter and better. Dealers understand the value of having systems that work seamlessly with each other. However,…

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ISC West and What Security Dealers Need to Know

Company meeting with everyone doodling

ISC West, the largest largest security industry trade show in the U.S. was held last week in Las Vegas. There were vendors, educational opportunities, celebrations and of course new product launches, but I learned the most from the intimate conversations with security dealers. Spending the week immersed in “shop talk” led me to reflect on…

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Manage Prospects and Customers Together

Business person stressed

Most security dealers we talk with use different software tools for specific purposes. For example, they might use Outlook for prospecting and emailing quotes, Quickbooks for company accounting and possibly service/installation management, and another tool for CRM. Why? Usually it’s a combination of things – in our industry, true “enterprise” software that handles EVERYTHING is…

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I Did Not Know You Did That!

Customer shrugging shoulders

Nearly all of our security dealer customers have complained that they’ve lost subscribers because—after they’ve switched to Comcast or AT&T or whomever—the subscriber didn’t know that the dealer offered X, Y or Z service. ARGH!!! You may not have the time or resources to publish a regular newsletter to your customers. BUT there is an…

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The Cloud Has a Silver Lining for Security Dealers

Cloud computing

Security dealers embrace internet-driven technologies when installing security systems but may not have adopted it for their company’s workflow management and back office software. Many rely on a patchwork of software and tools that use valuable time and resources to toggle back and forth between non-integrated pieces to get the work done. This is inefficient…

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