Creating and managing a first-rate customer management system begins with the mindset of the owner and employees and their dedication to exceeding customer expectations. The payoff for these companies is huge: lower attrition, more referrals to new customers, more cross-sales and a longer average customer life. These all add up to faster growth, higher profits, and more resources to invest in continued growth. It is important to hire people with the right skills and attitude for managing the public and empower them to do their job. Along with good people, and a structured customer service program, good software gives an alarm company’s staff the information and power it needs to quickly resolve customer issues, manage customer appointments, and be proactive with the customer base over time. The infographic below shows the impact of customer service – good, bad and ugly – on your business.
Image originally posted on Zengage, The Zendesk Blog