Why Security Dealers Should Pay Attention to Local SEO

Google Search on iPad

As a security dealer, you want to make sure that when prospective customers in your market are looking for a service, they can find you online. The process of getting traffic to your website is Search Engine Optimization (SEO). Local SEO, the process of driving traffic from your local market, is especially important to alarm…

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Internet Trends Report: 5 Key Takeaways for Security Alarm Dealers

internet trends report

Mary Meeker’s annual Internet Trends Report was recently released. We combed through the 200+ slide deck to spotlight 5 trends that are important to security alarm dealers and central stations. Trend #1: The combination of slower economic growth, higher debt and aging populations creates rising risks. However, it also creates opportunities for businesses that can…

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7 Tips for Choosing a Cloud Provider

cloud computing

Cloud-based software and services have made enterprise level services accessible to security alarm dealers of all sizes. In the past, companies had the choice of doing without, or setting up their own in-house cloud platform. Building an in-house cloud system was, and continues to be, too expensive for most small and mid-sized dealers. The costs…

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National Small Business Week

Small Business Week 2015

This week the nation celebrates small businesses. In his 2016 National Small Business Week proclamation, President Obama says, “Our Nation’s small businesses play a critical role in generating economic prosperity, and the effort poured into them by ordinary citizens across our country reflects the hard work and determination inherent to who we are as a people.”…

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Is It Time To Raise Your Rates?

Allow employees to make their own decisions.

Security alarm dealers handle rate increases carefully. No dealer wants to lose current subscribers to lower priced competitors. However, inevitably rates must change as the costs of goods and services do not remain stagnant. In this post, we share some of our best practices, developed from years of working with companies to implement rate increases.…

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ISC West and What Security Dealers Need to Know

Company meeting with everyone doodling

ISC West, the largest largest security industry trade show in the U.S. was held last week in Las Vegas. There were vendors, educational opportunities, celebrations and of course new product launches, but I learned the most from the intimate conversations with security dealers. Spending the week immersed in “shop talk” led me to reflect on…

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Exit Strategy Planning for Security Alarm Dealers

Business man finding way out of a maze

All security alarm dealers need an exit or succession plan. In fact, many experts advise having one at the start of your business, so that you stay on track with how you grow, plan and manage your business. Even if you are many years from considering retirement, an exit plan will help you prepare if…

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How to Get Alarm Customers to Show You the Money

Payment at time of service

I really can’t remember the last time a contractor left my house after doing some work WITHOUT a check or credit card payment in hand. So I’m perplexed that so many of our dealers are willing to fix or upgrade a subscriber’s security system, then leave the site without getting paid! Yes, it’s true that…

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