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Our blog contains information on several topics, not just in the alarm industry! Click on a blog below to begin learning!

5 Communication Tips to Keep Security Alarm Customers!

By Megan Casper | September 13, 2016

Think long term. It costs more to attract new security alarm customers than retain current ones. In fact, an often quoted statistic indicates that  it is 5-10 times more expensive to acquire a new customer than it is to keep a current one. Your customers are the reason you’re still in business. While it’s important to acquire new…

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Understanding the Buyer’s Journey

By Scott MacDougal | September 6, 2016
Two men in suits shaking hands.

A prospective customer in need of a security alarm system may do a Google search for alarm systems. However, they may not have enough information at the start of the search to be specific. You can help buyers find you by providing content on your website that helps them to discover, evaluate and compare solutions. This…

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5 Easy Ways to Grow Your Security Alarm Business

By Scott MacDougal | August 30, 2016
business person reviewing growth

New business and customer retention are the pillars of a healthy security alarm business. There are simple ways that security dealers can accomplish both with minimal effort. Add these 5 tips to your current efforts to improve retention and gain new customers. Network. Networking is not confined to business conferences or leads meeting. You can…

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